---
title: The Social Marketing Blog | Lead generation
description: Lead generation | In this blog, you will learn how to get better with social media marketing strategies. From awareness to lead generation. Click here to start your journey.
---

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# The Social Marketing Blog

Find in our blog, articles to help you stay up to date with SMM best practices

[![](https://www.themarketease.com/hubfs/72475195_9738590.png)](https://www.themarketease.com/the-social-marketing-blog/crafting-the-perfect-funnel-unlock-profitable-social-media-marketing)

[Social Media Marketing](https://www.themarketease.com/the-social-marketing-blog/tag/social-media-marketing), [Marketing Strategy](https://www.themarketease.com/the-social-marketing-blog/tag/marketing-strategy), [Lead generation](https://www.themarketease.com/the-social-marketing-blog/tag/lead-generation), [Growth](https://www.themarketease.com/the-social-marketing-blog/tag/growth)

## [Crafting the Perfect Funnel: Unlock Profitable Social Media Marketing](https://www.themarketease.com/the-social-marketing-blog/crafting-the-perfect-funnel-unlock-profitable-social-media-marketing)

![Picture of Gaël PARROCHE](https://www.themarketease.com/hs-fs/hubfs/profile-pic%20(8).png?width=50&name=profile-pic%20(8).png) [Gaël PARROCHE](https://www.themarketease.com/the-social-marketing-blog/author/ga%C3%ABl-parroche) 

 Jul 23, 2024 10:33:56 AM

The right funnel is crucial for a profitable social media marketing strategy. From the webhook to th...

[Read more](https://www.themarketease.com/the-social-marketing-blog/crafting-the-perfect-funnel-unlock-profitable-social-media-marketing)

[![Lead scoring method](https://www.themarketease.com/hubfs/Generating%20new%20leads-pana.png)](https://www.themarketease.com/the-social-marketing-blog/how-to-use-lead-scoring-with-linkedin-advertising)

[Marketing Strategy](https://www.themarketease.com/the-social-marketing-blog/tag/marketing-strategy), [Lead generation](https://www.themarketease.com/the-social-marketing-blog/tag/lead-generation), [LinkedIn](https://www.themarketease.com/the-social-marketing-blog/tag/linkedin)

## [How to use  Lead Scoring with LinkedIn Advertising.](https://www.themarketease.com/the-social-marketing-blog/how-to-use-lead-scoring-with-linkedin-advertising)

![Picture of Gaël PARROCHE](https://www.themarketease.com/hs-fs/hubfs/profile-pic%20(8).png?width=50&name=profile-pic%20(8).png) [Gaël PARROCHE](https://www.themarketease.com/the-social-marketing-blog/author/ga%C3%ABl-parroche) 

 Jul 5, 2023 9:11:03 PM

In the fast-paced world of B2B advertising, understanding your target audience and effectively ident...

[Read more](https://www.themarketease.com/the-social-marketing-blog/how-to-use-lead-scoring-with-linkedin-advertising)

[![How to use LinkedIn Document Ads to generate awareness and leads?](https://www.themarketease.com/hubfs/Digital%20personal%20files-amico.png)](https://www.themarketease.com/the-social-marketing-blog/how-to-use-linkedin-document-ads-to-generate-awareness-and-leads)

[Social Media Marketing](https://www.themarketease.com/the-social-marketing-blog/tag/social-media-marketing), [Content Marketing](https://www.themarketease.com/the-social-marketing-blog/tag/content-marketing), [Lead generation](https://www.themarketease.com/the-social-marketing-blog/tag/lead-generation), [LinkedIn](https://www.themarketease.com/the-social-marketing-blog/tag/linkedin)

## [How to use LinkedIn Document Ads to generate awareness and leads?](https://www.themarketease.com/the-social-marketing-blog/how-to-use-linkedin-document-ads-to-generate-awareness-and-leads)

![Picture of Gaël PARROCHE](https://www.themarketease.com/hs-fs/hubfs/profile-pic%20(8).png?width=50&name=profile-pic%20(8).png) [Gaël PARROCHE](https://www.themarketease.com/the-social-marketing-blog/author/ga%C3%ABl-parroche) 

 Nov 2, 2022 6:00:00 AM

How to use LinkedIn Document Ads to generate awareness and leads?

[Read more](https://www.themarketease.com/the-social-marketing-blog/how-to-use-linkedin-document-ads-to-generate-awareness-and-leads)

[![What's Always-on with LinkedIn Marketing Solutions?](https://www.themarketease.com/hubfs/21586012_Na_Nov_08.png)](https://www.themarketease.com/the-social-marketing-blog/whats-always-on-with-linkedin-marketing-solutions)

[Social Media Marketing](https://www.themarketease.com/the-social-marketing-blog/tag/social-media-marketing), [Content Marketing](https://www.themarketease.com/the-social-marketing-blog/tag/content-marketing), [Marketing Strategy](https://www.themarketease.com/the-social-marketing-blog/tag/marketing-strategy), [Lead generation](https://www.themarketease.com/the-social-marketing-blog/tag/lead-generation), [LinkedIn](https://www.themarketease.com/the-social-marketing-blog/tag/linkedin)

## [What's Always-on with LinkedIn Marketing Solutions?](https://www.themarketease.com/the-social-marketing-blog/whats-always-on-with-linkedin-marketing-solutions)

![Picture of Gaël PARROCHE](https://www.themarketease.com/hs-fs/hubfs/profile-pic%20(8).png?width=50&name=profile-pic%20(8).png) [Gaël PARROCHE](https://www.themarketease.com/the-social-marketing-blog/author/ga%C3%ABl-parroche) 

 Oct 28, 2022 4:38:14 PM

How to define always-on marketing?

[Read more](https://www.themarketease.com/the-social-marketing-blog/whats-always-on-with-linkedin-marketing-solutions)

[![What is marketing automation?](https://www.themarketease.com/hubfs/rsz_1mkt_auto.png)](https://www.themarketease.com/the-social-marketing-blog/what-is-marketing-automation)

[Content Marketing](https://www.themarketease.com/the-social-marketing-blog/tag/content-marketing), [Marketing Strategy](https://www.themarketease.com/the-social-marketing-blog/tag/marketing-strategy), [Lead generation](https://www.themarketease.com/the-social-marketing-blog/tag/lead-generation)

## [What is marketing automation?](https://www.themarketease.com/the-social-marketing-blog/what-is-marketing-automation)

![Picture of Gaël PARROCHE](https://www.themarketease.com/hs-fs/hubfs/profile-pic%20(8).png?width=50&name=profile-pic%20(8).png) [Gaël PARROCHE](https://www.themarketease.com/the-social-marketing-blog/author/ga%C3%ABl-parroche) 

 Oct 6, 2022 9:53:38 AM

Everything you need to know about automation marketing to generate more leads for your business. You...

[Read more](https://www.themarketease.com/the-social-marketing-blog/what-is-marketing-automation)

[![](https://www.themarketease.com/hubfs/5561875_21249.png)](https://www.themarketease.com/the-social-marketing-blog/effective-lead-generation-with-linkedin-marketing-solutions)

[Social Media Marketing](https://www.themarketease.com/the-social-marketing-blog/tag/social-media-marketing), [Lead generation](https://www.themarketease.com/the-social-marketing-blog/tag/lead-generation), [LinkedIn](https://www.themarketease.com/the-social-marketing-blog/tag/linkedin)

## [Effective lead generation with LinkedIn Marketing Solutions.](https://www.themarketease.com/the-social-marketing-blog/effective-lead-generation-with-linkedin-marketing-solutions)

![Picture of Gaël PARROCHE](https://www.themarketease.com/hs-fs/hubfs/profile-pic%20(8).png?width=50&name=profile-pic%20(8).png) [Gaël PARROCHE](https://www.themarketease.com/the-social-marketing-blog/author/ga%C3%ABl-parroche) 

 Sep 22, 2022 6:42:11 AM

Many marketers assume that generating more leads is equal to generating a higher volume of sales and...

[Read more](https://www.themarketease.com/the-social-marketing-blog/effective-lead-generation-with-linkedin-marketing-solutions)

[![How to integrate lead flow and  lead scoring into your marketing strategy?](https://www.themarketease.com/hubfs/20944999.png)](https://www.themarketease.com/the-social-marketing-blog/how-to-integrate-lead-flow-and-lead-scoring-into-your-marketing-strategy)

[Marketing Strategy](https://www.themarketease.com/the-social-marketing-blog/tag/marketing-strategy), [Lead generation](https://www.themarketease.com/the-social-marketing-blog/tag/lead-generation)

## [How to integrate lead flow and  lead scoring into your marketing strategy?](https://www.themarketease.com/the-social-marketing-blog/how-to-integrate-lead-flow-and-lead-scoring-into-your-marketing-strategy)

![Picture of Gaël PARROCHE](https://www.themarketease.com/hs-fs/hubfs/profile-pic%20(8).png?width=50&name=profile-pic%20(8).png) [Gaël PARROCHE](https://www.themarketease.com/the-social-marketing-blog/author/ga%C3%ABl-parroche) 

 Sep 5, 2022 6:00:00 AM

In this article, I will give you a quick overview of the Smarketing method, and help you use it to o...

[Read more](https://www.themarketease.com/the-social-marketing-blog/how-to-integrate-lead-flow-and-lead-scoring-into-your-marketing-strategy)

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